In response to federal statistics, there are greater than 2 million Black-owned companies within the nation, however many are struggling to remain afloat. Many generate revenues of lower than $100,000 a yr, and have few staff. So what is the plan?
Listed below are 6 Black-owned advertising and marketing, public relations, and variety recruitment firms that may assist:
#1 – The Entrance Web page Agency: This agency, launched by PR government Tosha Whitten Griggs (finest identified for her work with BET), is a full service publicity boutique specializing in government and expertise visibility; tv and movie campaigns; pink carpet premieres; and particular occasions. They’re identified for being the go-to publicists for mainstream/city media cross-over campaigns. Their shoppers embrace Bounce TV, the Queen Latifah Present, the Oprah Winfrey Community, and Spelman Faculty.
#2 – Foote Communications: This agency, launched by advertising and marketing and PR veteran Neil Foote (finest identified for his work with the Tom Joyner Morning Present), combines conventional public relations and content material administration and social media for entertainers, entrepreneurs, companies and academic establishments. His companies embrace public relations, graphics & design, social media methods, website administration, and extra. Their shoppers embrace the Tom Joyner Morning Present, the African American Museum of Dallas, Rickey Smiley, and J. Anthony Brown.
#3 – BlackPR.com: This firm, launched by advertising and marketing guru Dante Lee, presents an in depth press launch distribution service to all of the African American newspapers, magazines, TV and radio stations. For simply $150, they will help you get your story in a number of the nation’s high Black publications, and so they may even show you how to get radio and TV interviews. Their shoppers embrace the NAACP, the Tom Joyner Basis, Tavis Smiley, Iyanla Vanzant, TV One, and BET.
#4 – HBCU Join: Trying to hire African American faculty college students and graduate? This firm, launched by social media pioneer Will Moss, will help you try this for as little as $249. Their on-line profession heart presents varied choices together with posting easy job listings to choices for banner advert packages and employer showcase listings. Their shoppers embrace Microsoft, FedEx, United Negro Faculty Fund, Merck, and lots of Traditionally Black Universities and Schools (HBCUs).
#5 – PR, Etcetera: This firm, launched by African American PR veteran Toni Beckham, presents a number of skilled advertising and marketing communication companies together with branding, disaster communications, public relations, media coaching, and even technical writing/proofing. Their shoppers embrace the Bay Space Black Expo, Rainbow/PUSH Silicon Valley Challenge, the Metropolis of Oakland, and the Nationwide Coalition of 100 Black Ladies.
#6 – TaylorMade Media: This firm, launched by PR skilled, media coach and best-selling creator Karen Taylor Bass, creates strategic public relations, branding, and advertising and marketing campaigns for firms, luxurious manufacturers, celebrities, athletes, and entrepreneurs. Karen has been featured on Dr. Oz, CNN, BET, NBC As we speak, Fox-TV, and in Essence Journal.
BONUS – FraserNet: Based by entrepreneur/ visionary George C. Fraser, this world networking motion holds annual PowerNetworking conferences the place hundreds of Black professionals, enterprise house owners, and group leaders collect to be taught the artwork and science of networking, entrepreneurship and wealth creation.